We help small business owners get their marketing done, even if you have no time, and no idea where to start or what to do next.
Step 1 – I take a look at your current business goals and how your marketing fits in, then I identify the gaps.
Step 2 – Customer Journey Map – I design a clear, easy to follow customer journey
Step 3 – You receive your customer journey document which outlines the exact tasks you need to get your marketing sorted.
Step 4 – Get started – Either you can do it yourself, outsource to your own team, or have my team build it for you.
Firsthand experience running a small business:
I understand the challenges and decisions you face every day as I have faced them myself.
Proven background in marketing:
In conjunction with my marketing qualifications, I have years of experience helping small and medium businesses grow through smart, practical strategies.
Clear, down-to-earth approach:
No confusing jargon, just solutions and strategies that work in the real world and ones I have used to grow my own businesses.
Focus on building customer journeys:
Starting with a customer journey ensures your marketing connects with the right people at the right time. It also allows you to stay on track to achieve your goals.
Genuine care for small and medium businesses:
I partner with you, not just consult from the side lines. This means your strategy will be customised to your business and your objectives.
About Tracey Smith – Founder of Jaylex Marketing
With over 20 years of experience as a small business owner and a background in marketing and small business management, I understand the challenges and rewards of running a business.
All the strategies I teach and put in place, I use myself. So I know they work
At Jaylex Marketing, my mission is to simplify your marketing by creating clear, actionable strategies that attract and retain customers. I work alongside you to design customer journeys that convert leads into loyal clients, and I automate processes to save you time and effort.
Whether you’re looking to take control of your marketing or prefer a done-for-you solution, I’m here to support you every step of the way.
You focus on the job site, we’ll make sure customers can find you.
Set it once, let it run, watch the phone ring.
You’re on the tools, quoting jobs, and chasing suppliers. There’s simply no time left to actually focus on growing your brand.
You start a page or run an ad, but it dies out because you're too busy with real work. You need a system that runs without you.
You don't know where to start or what to do next to get the phone ringing consistently. We provide the blueprint.
I’m Tracey Smith. With over 20 years in business, including helping run a successful building company. So I understand that you don’t need more "theory."
You need marketing that is practical, automated, and actually brings in quotes while you’re busy on-site.
We don't just guess. We follow a proven framework designed to scale SMEs.
We audit your current marketing and business goals to find exactly where you are losing potential leads.
We design a high-converting roadmap that turns strangers into loyal, paying customers automatically.
You receive a detailed, prioritized document outlining every single task needed to get your marketing sorted.
Choose your path: DIY with our expert guide, outsource to a third party, or let our team build it all for you.
Real-world experience meets modern marketing.
I understand the challenges you face because I’ve been there. I’ve run small businesses and understand the daily pressure of balancing work and growth.
No fluff, no "vanity metrics." We focus on the strategies that actually move the needle for SMEs and tradies based on 20+ years of results.
We speak your language. We explain the "how" and "why" clearly, ensuring you always know exactly what’s happening with your investment.
Every business is different. We don’t do "cookie-cutter" templates. Your strategy is built specifically for your goals, your location, and your customers.
You’re an expert at your trade; we’re experts at getting you noticed. We build systems that work as hard as you do.
"Tracey’s expertise is exceptional. She consistently delivers outstanding results and has helped grow our building company with a keen eye for detail."
"She’s not just looking after our digital marketing; she’s helped us streamline so many in-house tasks too. She's become an integral part of our team."
"Tracey has been a great help in keeping our communication regular and achieving high open rates with our members. Highly recommend her services."
We analyze your current presence and competitors to identify exactly where your business is losing leads.
We build automated systems that qualify and capture high-value enquiries.
We transform your brand into the local go-to expert.
No sales pressure. Just a straight-talking session.